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No PDF Version for This Special
SPECIAL EDITION
January 21, 2010
Sharing with Writers
A newsletter that is also a community. Share your ideas. Learn from theirs! Associated with the multi award - winning series of HowToDoItFrugally series of books for writers, www.howtodoitfrugally.com
From the Desks of
Carolyn Howard - Johnson
and Sharing with Writers Subscribers
In the spirit of the advice I give in the Frugal Editor - - that is to use an extra pair of eyes whenever possible - - this newsletter is voluntarily copyedited by Mindy Phillips Lawrence ~ mplcreative1@aol.com ~ www.freewebs.com/mplcreative. I also tell writers to be patient with other writers when they make editing boo - boos. We're all human. This letter comes out weekly (except when I'm traveling or on deadline) and it's long!
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Contents
~Note from Carolyn
~Wordstuff ™
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Note from Carolyn
Dear Subscribers:
I know I promised you no letter until the end of February ( - : . But this information on Amazon is important and, though the major media is covering it, they aren’t covering it from an author’s viewpoint. So here goes. A short, special edition of Sharing with Writers.
The LA Times business page headlines, “Amazon Ups the Ante for E - books.”
Then comes a deck (fancy newspaper talk for a sort of subtitle) that says, “Juicy digital royalties could tempt authors to bypass traditional publishers altogether.”
So far they have it right.
As a quick review, the VP of Amazon says, “Today, authors receive royalties in the range of 7% to 15% of the list price that publishers set for their physical books . . . . “ Amazon just announced that they would pay a whopping 70% royalty to authors who publish their book(s) on Kindle.
Here are the advantages and disadvantages. You decide which, though you’ll usually be able to tell which side I’m on!
~Authors set their own price for the Kindle digital version of their book but it must be between $2.99 and $9.99. Yes, Amazon is trying to maintain a low retail on all their Kindle books.
~The price the author sets must be at least 20% lower than the same book in its print edition.
~Authors are free to sell their books for other readers, in other formats (like B&N’s Nook and Sony’s Reader), but they must set the Kindle price lower than or the same as the price they ask for in other digital formats.
~Authors must sign over some rights to Amazon including the ability to turn the book into speech and to allow Kindle to use the book on future iterations of the Kindle reader. This applies only to digital copies. not print.
From there most all the news outlets are focusing on the timing of Amazon’
s announcement. That it coincides with an expected announcement that Apple will be making an e - reader of its own.
Or they’re focusing on the fact that this offer is not going to make traditional publishers happy. Well, duhhhh. They’re not happy about any of Amazon’s strong competitive stances on the pricing of books (and other perks).
In the past several years the real big publishers started delaying the release of digital editions until long after hardcovers and paperbacks were released. That’s been sort of standard for publishers. They’ve also delayed the release of paperbacks some time after hardcovers. It only makes sense for them to do that.
Articles in the business media are focusing on the influence Amazon has on the publishing world in terms of pricing. And about Amazon’s brute commercial power.
So, how will this specifically affect authors themselves?
To learn the biggest ways this move will affect you subscribers copy and paste this address in your browser window:
http://sharingwithwriters.blogspot.com/2010/01/in - news - amazon - to - up - authors - royalties.html
Happy Writing, Promoting and Editing in 2010 Carolyn Howard - Johnson
PS: Boohoo. No newsletter for a few weeks. I'm traveling. Try to miss it a little, OK?
PPS: You may wonder why I’m leading you to my blog. Sure, the traffic will help. But more than that, when letters like this are short they get caught in fewer spam filters.
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Subscribers who have websites or newsletters of their own may be interested in the F r ^^ Articles 4 Readers and Writers on my site, www.budurl.com/FreeContent . I try to add new articles to it frequently.
If you don't see what you need for your blog or newsletter, just ask.
HoJoNews@aol.com.
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Carolyn's Appearances and Teaching
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Carolyn Howard - Johnson and fellow UCLA Writers' Program Instructor, Eve LaSalle Caram (a UCLA Award - Winning Instructor at hat - - yes note the caps!) are planning an amazing intimate conference in Rome for October, 2010. Find details at www.budurl.com/RomanRetreat. Jo Linsell - Feliciano, a writer living in Rome and founder of the online conference PROMO Day, will also be offering a seminar. Accommodations are extremely limited.
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The Muse Online Writers Conference cosponsored by Lea Schizas and Carolyn Howard - Johnson is now taking reservations for the f r ^ ^ event beginning October 11 of 2010. http://themuseonlinewritersconference.com/
To avoid a small late registration fee, please regisiter before Aug. 15.
~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ Carolyn Howard–Johnson discusses Mormon life and history and how she melded the two into her gripping book, This is the Place, on the History Czar, aka Paul Bruno, on March 5, 2010, at 9:00 am Pacific at www.alltalkradio.net/historyczar. The History Czar is the Internet’s premier talk radio program covering all areas of history. You'll find the interview at www.alltalkradio.net/historyczar/historyczar030510.mp3 after March 5. Listen to current History Czar shows at www.alltalkradio.net/historyczar or at the show’s blog at www.historyczar.wordpress.com. Ask to be on Paul's notification list for free podcasts.
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Carolyn Howard - Johnson offers two seminars at the f r ^ ^ Catholic Writers Conference on Monday March 1. Your Query Letters
Perfected: Straight from the Mouths of Literary Agents is at 9 and a casual chat, Twitter: How Writers Can Make It Work for Them is at 10. The conference is online from Feb 26 to March 5 and is open to everyone.
http://www.catholicwritersconference.com/index.php
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Carolyn Howard Johnson, author of A Retailer’s Guide to Frugal In - Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns w th Thrifty Events and Sales Techniques, will make a guest appearance on Paul Bruno's Career Czar® radio program. We'll talk making retailing work in a down economy and how authors can make their case to retailers to let them boost profits with a book signing on December 17, 2010 at 10:00 am Pacific at www.alltalkradio.net/careerczar.
You can also listen at www.alltalkradio./careerczar/career121710.mp3 In the meantime, listen to his other shows at www.alltalkradio.net/careerczar or at the show's blog at www.careerczar.wordpress.com. Ask to be on Paul's notification list for free podcasts.
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Carolyn Howard - Johnson will co - present with Patricia Norins, publisher of Gift Shop magazine, two 1 1/2 hour seminars during the National Stationery Show (www.nationalstationeryshow.com) at the Jacob Javits center in New York. The show runs from May 16 - May 19. Times and dates of the presentations will be announced. They are: Tweaking your Tweets and Other social Media Tips and Creating Your Social Media
Campaign: Networking Your Newsletter, Building Your Blogs.
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Carolyn Howard - Johnson will teach a one - day seminar in book promotion including a planning a thrifty online campaign. The place? UCLA Extension's Writers' Program on campus, of course. Mark August 7, 2010, on your calendar. Sign up online at www.uclaextension.edu
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Carolyn Howard - Johnson will be a featured speaker at the Wisconsin Regional Writers Association Conference in Madison, Wisconsin, in the fall of 2010. Find information on that at www.wrwa.net. This active group invites writers from everywhere to join. Find their blog at wrwaonline.blogspot.com.
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The New Book Review is a f r ^ ^ service of this newsletter. It allows authors to get more exposure from their favorite review and reviewers a chance to have more readers see their reviews - - with links, of course.
Please check the guidelines on the blog site at www.TheNewBookReview.blogspot.com.
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Wordstuff ™
Something to Make Writers Smile
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(Definitions in the next few newsletters are from www.butlerwebs.com/jokes/definitions.htm. You might have some favorite neologisms, metaphors or similes that make you smile. If so, please
contribute.)
LEMONADE STAND: Complicated business venture where Mom buys powdered mix, sugar, lemons, and paper cups, and sets up a table, chairs, pitchers and ice for kids who sit there for three to six minutes and net a profit of 15 cents.
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Essential Book and Record Keeping:
This is a place to share with others and learn from others.
Although I do attempt to verify information used within this newsletter's pages, Sharing with Writers does not guarantee entities or information.
Subscribers should research resources.
To submit information articles, tips or other information, e - mail Carolyn at HoJoNews@aol.com. Please put "Submission: Sharing with Writers"
in the subject line.
If you do not care to receive this newsletter, send an e - mail to HoJoNews@aol.com with "Unsubscribe” in the subject line, but please, please don't tell me you've given up writing or promoting!
To subscribe to Sharing with Writers send an e - mail with "Subscribe" in the subject line to:: HoJoNews@aol.com.
Please pass this newsletter to friends or e - groups. It needn't be pasted in its complete form, but please credit this newsletter, and the individual contributors with anything you snip and paste.
Ordering Information:
Frugal Book Promoter: How to Do What Your Publisher Won't http://budurl.com/FrugalBkPromo The e - book at http://starpublishllc.com/id43.html
The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success http://budurl.com/TheFrugalEditor
The Great First Impression Book Proposal: Everything You Need To Know About Selling Your Book in 20 Minutes or Less, http://www.amazon.com/Great - First - Impression - Book - Proposal/dp/B000YG6O5U/
A Retailer’s Guide to Frugal In - Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques http://budurl.com/RetailersGuide
To learn more about This Is the Place,
Harkening: A Collection of Stories Remembered, Tracings, and She Wore Emerald Then: www.carolynhoward - johnson.com.
She Wore Emerald Then: Reflections on Motherhood, a chapbook of poetry coauthored with Magdalena Ball. http://budurl.com/MotherChapbook
Tracings, a chapbook of poetry (Finishing Line Press) www.budurl.com/CarolynsTracings
Contact Information
Websites:
http://carolynhoward - Johnson.com (literary) http://HowToDoItFrugally.com (all things about writing)
Blogs:
http://www.SharingwithWriters.blogspot.com, a blog on all things publishing http://www.TheFrugalEditor.blogspot.com, all things grammatical and ungrammatical http://www.TheNewBookReview.blogspot.com, a blog focused on YOUR reviews http://www.TheFrugalEditor.blogspot.com, a blog focused on editing, formatting and craft http://www.WarPeaceTolerance.blogspot.com War. Peace. Tolerance. And Our Soldiers.
http://www.sizzlingbookfairbooths.blogspot.com, a blog where you can learn to get some mojo behind your own booth by learning from the successes and mistakes of others.
Tweeting at:
www.twitter.com/frugalbookpromo
www.twitter.com/frugalretailing
Visit Carolyn HowardJohnson at:
http://www.authorsden.com/carolynhowardjohnson
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Connie Gotsch www.conniegotsch.com Host Write On Four Corners KSJE FM, Farmington NM www.ksje.com Author two award winning novels Snap Me a Future and A Mouthful of Shell available www.dlsijpress.com
Always in Print ‘Cuz They’re Print on Demand!
And now out! Belle’s Star,’ a youth novel from Artemesia Press at http://www.apbooks.net and amazon.com, and through your local book store.
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