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June, 2010
Sharing with Writers
A newsletter that is also a community. Share your ideas. Learn from theirs! Associated with the multi award - winning series of HowToDoItFrugally series of books for writers, www.howtodoitfrugally.com


From the Desks of
Carolyn Howard - Johnson
and Sharing with Writers Subscribers



Contents
This Is a Special Edition: Profit From Tweeting ~Note from Carolyn ~Invitation to Frugal Seminar ~ ~ ~:. ~ ~ ~.: ~ ~ ~.: ~ ~ ~:. ~ ~ ~.: ~ ~ ~.: ~ ~ ~:. ~ ~ ~ ~ ~:. ~ ~
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Note from Carolyn

Dear Subscribers:

This is a special edition of Sharing with Writers. As you probably know by now, I wrote a new book on tweeting, Frugal and Focused Tweeting for
Retailers: Tweaking your Tweets and Other Tips for Integrating Your Social Media. Now I’m putting it to work with an amazing expert in the publishing field, Patricia Norins, publisher of Gift Shop Magazine and her new newsletter eProfits.

We’re presenting tweeting in a way that makes it easy for us to help you make it easy to turn Twitter into a tool that networks for you and, yes, even sells your books. It’s like a Power Point presentation on your computer screen accompanied by a casual telephone chat!

And besides that, Patricia has offered a Starving Writer Discount to my subscribers and only to my subscribers. So, see below for details or just go straight to www.retailconferenceseries.com and sign up. Use the code starvingwriter to receive the $79. Webinar for $40. And know that you will also receive a copy of Frugal and Focused Tweeting courtesy of eProfits newsletter, an extra benefit that comes from taking good care of the social media campaign for your book. And for being with us.

Remember my new mantra. “Marketing is marketing is marketing. Tweeting it tweeting!” So what is good for the sellers of any product is good for the sellers of books! That’s you!

Happy Writing, Promoting and Editing in 2010 Carolyn Howard - Johnson

PS: Learn more about Patricia’s expertise: http://www.patricianorins.com/


GIFT SHOP Magazine/Specialty Retail Report/Retailer eProfits Web Conference Series

Learn How to Put Twitter to Work to Build Store Traffic and Sales

Everywhere you look, everyone is talking about Twitter! In fact, more than
26 million adults are actively using it. It’s being hailed as the one - stop resource for making your marketing dreams come true. That’s great if you know how to put it to work for you…

Successful retailers know how powerful and effective Twitter can be—with the right plan, measurement tools and resources. Don’t fly blind in an industry where your customers can literally turn you off in an instant.
Finally! A Web Conference That Makes Using Twitter EASY and EFFECTIVE!

If you have 75 minutes, we have the answers! This conference is taught by social media experts Patricia Norins (publisher of GIFT SHOP Magazine, Specialty Retail Report and the monthly newsletter, Retailer eProfits) and Carolyn Howard - Johnson (successful veteran retailer, author of the book, "Frugal Tweeting" and award - winning journalist). This 75 minute course is specifically designed for retailers who are overwhelmed, intimidated, or unsure of how to use Twitter as a tool to drive results.

You could spend days researching the best practices online, slogging through costly books or even chatting with expensive consultants to find out how to get going on Twitter. Or, you can attend this fast and effective Web conference. Space is limited! Enroll today!
You’ll learn clear and simple steps on getting started, tips and insider advice on building a powerful list to target current and potential customers, content strategies, a plan on how to define your Twitter marketing goals, and resources for getting the most out of Twitter.

Enroll Now!
As a reminder, here’s what you’ll get with this course:
1. Twitter 101—Step - by - Step breakdown of how to get started

2. Content Strategies—Insider tips to engage your customers to drive more
traffic in less than 10 minutes per day

3. How to Define and Reach your Twitter Goals—5 key considerations

4. Resources for Getting the Most out of Twitter—Tools for measuring your
progress and methodology to expand your reach

5. LIVE Q&A Session with Patricia Norins and Carolyn Howard -
Johnson—During this call you’ll have the chance to ask Patricia and Carolyn questions directly to clear up YOUR Twitter issues!

6. Invite Your Team to Attend for FREE—You can maximize the reach of this
training even more by creating your own team training event. When you enroll in this conference, gather as many people around the table as you want.

7. And there are three great BONUSES too: With this Web Conference,
Tweeting for Retailers in 5 Simple Steps, you get a printed copy of Carolyn Howard - Johnson’s brand new book, Frugal and Focused Tweeting for Retailers, along with a 60 - page pdf of the presentation and a coupon for $40 off your next webinar (combined it’s a $90 value)!


It’s a perfectly - timed occasion to get direct access to such respected social media experts in the gift industry—one that that you will not find again at this affordable price.

Reserve Your Spot Now!

Enroll Now!
Cost: $79 (see code for starving writers above or in the pdf version of this newsletter).

Your Risk - Free No - Hassle Money Back Guarantee:

We stand behind our Web conferences with our 100% no - hassle money back guarantee of complete satisfaction. You must agree that this program was worthwhile for you, or we'll refund your registration fee in full.
Guaranteed!

Wondering if this Web Conference is for You?

Co - presenters Carolyn Howard - Johnson and Patricia Norins receive rave reviews at industry events:

"Carolyn and Patricia are terrific presenters with loads of specific information that I will put to use right away in my store. Thank you for arming me with the tools I need to grow my business."

"Thank you for showing me a fantastic plan for how to use social media to increase my store sales."

"I loved how interactive and educational the session was. The Q & A at the end was great."












Sponsored by:
GIFT SHOP Magazine and Specialty Retail Report



© 2010 Pinnacle Publishing Group | 195 Hanover Street, Hanover, MA 02339 |
Phone: 800.936.6297 | Fax: 888.213.1857


Wordstuff ™

Something to Make Writers Smile
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(Definitions in the next few newsletters are from www.butlerwebs.com/jokes/definitions.htm. You might have some favorite neologisms, metaphors or similes that make you smile. If so, please
contribute.)

Abdicate (v.), to give up all hope of ever having a flat stomach.


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Essential Book and Record Keeping:

This is a place to share with others and learn from others.

Although I do attempt to verify information used within this newsletter's pages, Sharing with Writers does not guarantee entities or information.
Subscribers should research resources.

To submit information articles, tips or other information, e - mail Carolyn at HoJoNews@aol.com. Please put "Submission: Sharing with Writers"
in the subject line.

If you do not care to receive this newsletter, send an e - mail to HoJoNews@aol.com with "Unsubscribe” in the subject line, but please, please don't tell me you've given up writing or promoting!

To subscribe to Sharing with Writers send an e - mail with "Subscribe" in the subject line to:: HoJoNews@aol.com.

Please pass this newsletter to friends or e - groups. It needn't be pasted in its complete form, but please credit this newsletter, and the individual contributors with anything you snip and paste.

Ordering Information:
Frugal Book Promoter: How to Do What Your Publisher Won't http://budurl.com/FrugalBkPromo The e - book at http://starpublishllc.com/id43.html

The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success http://budurl.com/TheFrugalEditor

The Great First Impression Book Proposal: Everything You Need To Know About Selling Your Book in 20 Minutes or Less, http://www.amazon.com/Great - First - Impression - Book - Proposal/dp/B000YG6O5U/

A Retailer’s Guide to Frugal In - Store Promotions: How To Increase Profits and Spit in the Eyes of Economic Downturns with Thrifty Events and Sales Techniques http://budurl.com/RetailersGuide To learn more about This Is the Place,
Harkening: A Collection of Stories Remembered, Tracings, and She Wore Emerald Then: www.carolynhoward - johnson.com.

She Wore Emerald Then: Reflections on Motherhood, a chapbook of poetry coauthored with Magdalena Ball. http://budurl.com/MotherChapbook

Tracings, a chapbook of poetry (Finishing Line Press) www.budurl.com/CarolynsTracings

Contact Information
Websites:
http://carolynhoward - Johnson.com (literary) http://HowToDoItFrugally.com (all things about writing)


Blogs:

http://www.SharingwithWriters.blogspot.com, a blog on all things publishing http://www.TheFrugalEditor.blogspot.com, all things grammatical and ungrammatical http://www.TheNewBookReview.blogspot.com, a blog focused on YOUR reviews http://www.TheFrugalEditor.blogspot.com, a blog focused on editing, formatting and craft http://www.WarPeaceTolerance.blogspot.com War. Peace. Tolerance. And Our Soldiers.
http://www.sizzlingbookfairbooths.blogspot.com, a blog where you can learn to get some mojo behind your own booth by learning from the successes and mistakes of others.

Tweeting at:
www.twitter.com/frugalbookpromo
www.twitter.com/frugalretailing




Visit Carolyn HowardJohnson at:
http://www.authorsden.com/carolynhowardjohnson


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Connie Gotsch www.conniegotsch.com Host Write On Four Corners KSJE FM, Farmington NM www.ksje.com Author two award winning novels Snap Me a Future and A Mouthful of Shell available at Amazon.com and from me right here.

And now out! Belle’s Star,’ a youth novel from Artemesia Press at http://www.apbooks.net and amazon.com, and through your local book store. Winner 2010 Mom’s Choice Award Finalist 2009 New Mexico Book Awards.